Revenue Operations

This course teaches the fundamentals and practical implementation of Revenue Operations (RevOps) for practitioners and leaders who need to align go-to-market teams and operationalize growth. It covers strategy, processes, data and technology needed to create predictable revenue motions across marketing, sales, and customer service.

What You'll Learn

Define the role of RevOps and how it connects marketing, sales, and service to revenue outcomes.

Design and implement standardized processes, SLAs, and handoffs that reduce friction across teams.

Set up and use CRM structure and data governance practices to ensure reliable reporting.

Create dashboards and metrics to monitor pipeline health, deal velocity, and revenue drivers.

Choose and align technology and tools to support a scalable revenue stack.

Translate business goals into measurable operational KPIs and continuous improvement cycles.

Who This Is For

Revenue operations managers, sales or marketing operations professionals, business operations leaders, and founders or GTM leaders responsible for aligning teams and systems to scale revenue.

Course Details

Offered by HubSpot Academy as a free, self-paced online course that combines video lessons, practical exercises, short quizzes, and a certification exam upon completion. Includes downloadable resources and real-world examples to apply RevOps principles.

Category: Business

Pricing model: free